Qyra Sites · Web design studio
We design and build websites for local service businesses and premium brands — sites that look like the best in their category, load instantly on a phone, and turn visitors into calls, bookings and quotes.
Ridgeline Roofing, before and after — a concept rebuild. Scroll to compare, or tap a year.
Why it matters
Customers look you up on a phone before they ever call. In a few seconds they decide whether you’re the real thing — from your site, not from your work.
Before the handshake, before the quote, before anyone has seen a single job you’ve done — there’s your website. It’s the one part of your business most people meet first, and it gets judged in the time it takes the page to load.
A template from 2014 says 2014 about everything: your pricing, your equipment, your attention to detail. Nobody thinks “I bet their work is better than their homepage.” They just keep scrolling to someone whose site looks like they care.
Your next customer is on a phone, in a parking lot, with one bar of signal. If the page is still loading after a few seconds, they tap the next result — and the next result is your competitor, who answers the phone instead of you.
What we do
Whether you’re starting from nothing or from a site that’s holding you back, the job ends the same way: a site that finally matches your work.
New website
We start with how you win work, write the words with you, design every page in the browser, then build it by hand and launch it on your domain. You end up with a site that does one job well: getting the right people to call, book or buy.
Redesign
We keep what works — your domain, your rankings, the content worth keeping — and rebuild everything else around what the site is actually for. Same business, same phone number, a very different first impression.
Not sure which? Start the form — the first question sorts it out.
How we work
Every project runs the same way, in the same order, with you in the room for all of it.
We learn how you actually win work.
One sixty-minute call. How customers find you, what they ask before they buy, why they pick you over the next name on the list. From that we write the one-line job of the site — “get estimate calls”, “book the room” — and a page plan that serves it. Nothing gets designed until that sentence is agreed.
You get
Designed for your customer, not an awards jury.
Type, colour, layout and photography direction chosen for the person who’ll be reading on a phone at lunch — then designed straight in the browser, so what you review is a real page you can click, not a PDF that looks different once it’s built.
You get
Hand-coded. Fast in a parking lot.
No page builders, no plugins waiting to break, no theme you’re paying for forever. We write the code, so the site loads in under a second, works with a keyboard and a screen reader, and is structured the way search engines like. Speed, accessibility and search are built in, not bolted on.
You get
Live in weeks — and we stay on after.
Domain, hosting, email, analytics and Search Console set up on your own accounts, a launch-day checklist run twice, and then the part most studios skip: we stay. Updates, small changes and the “can you just…” requests are handled as part of the relationship, not as a new invoice.
You get
What’s included
These aren’t add-ons. They’re why the site keeps working after launch day.
Pages that load in under a second on an ordinary phone connection. No frameworks to download, no page-builder bloat — just what the page needs and nothing it doesn’t.
Designed on a phone screen before a desktop, because that’s where your customers are. Thumb-sized buttons, numbers you can tap, forms you can finish in a parking lot.
Technical SEO, structured data and copy written around the words people actually search for. Your site is the salesperson who’s still working at two in the morning.
Keyboard, screen readers, reduced motion, real contrast — built to WCAG 2.2 AA. Everyone who lands on the page can use it, which is also what search engines reward.
HTTPS everywhere, strict security headers, no trackers and no third-party scripts. Nothing to patch on a Tuesday night, and nothing that can leak.
We stay on after launch. Updates, fixes and the small changes that come up — a new service, a new photo, a new phone number — handled, usually the same day.
The work
Four concept sites — fictional businesses, real builds — each designed to do one job for one kind of customer. Every one is live and moving.
A roofing company wins on trust and speed, so every screen points at one button: get a free estimate. A storm-damage banner runs across the top in season, the licence numbers sit in the footer where adjusters look for them, and the reviews name real streets. Built to get the call.
Water damage gets read on a phone, in a basement, at two in the morning. So the layout is phone-first: the number reachable with a thumb, the insurance badges up front, and the average response time as the headline — because at 2am that’s the only question anyone has.
A twelve-room hotel sells quiet. One photograph, one sentence, one button — and the restraint is the sales tactic. Serif type, cream paper, nothing competing with the room, and a reservation button that waits instead of shouting.
For an architecture studio, craft is the proof. A Swiss grid, an elevation that draws itself, a project index that rewards a hover — the site behaves the way their buildings do. Nothing decorative; everything considered.
These are concept builds for fictional businesses — our design standard, shown in full rather than described.
How a project goes
Yours may run a little faster or slower, but the order never changes.
A sixty-minute call, then a one-page brief back to you within two days: the job of the site, the pages, and the words we’ll need from you.
The home page first, designed in the browser. You click through it on your phone, we revise, and the other pages follow the same system.
The site gets written and built at the same time, on a private link you can open any day. Photos, forms and tracking go in here.
A full walk-through together, a launch checklist run twice, then the switch — on your domain, with redirects in place if there was an old site.
A thirty-day tune-up once real visitors arrive, then small changes handled as they come up. You keep a direct line to both of us.
Redesigns often run faster — the goals and the content already exist.
People
You talk to the people who design and build it. No account managers, no telephone game, no one learning your business second-hand.
Between the two of us we handle strategy, design, copy and code. There is no one else to hand it to — which is exactly the point.
Based in Virginia. Working with businesses across the US.
FAQ
Most sites go live three to five weeks after the strategy call. Redesigns are often quicker because the goals and much of the content already exist. If you have a date that matters — a season, a launch, a trade show — tell us on the first call and we’ll plan backwards from it.
About an hour for the strategy call, your logo and any photos you have, and quick feedback once a week while we build. You don’t need to write anything — we draft the words and you correct them. If you have an existing site, access to the domain and hosting helps us keep everything that works.
Yes, with you. You know the business — what customers ask, what makes you different, what a job actually involves. We know what a page needs to say, and in what order, to get someone to call. We draft, you fix the facts, and the result sounds like you on a good day.
Entirely. The domain, the code, the hosting and every account are set up in your name from day one. If you ever want to take it somewhere else, you can — it’s plain, hand-written code with no platform holding it hostage.
We set up fast, global hosting on your own account and point your existing domain at it — or register a new one for you if you need it. Hosting a site like this costs very little, and there are no mandatory monthly platform fees.
No. We keep every address that currently ranks, redirect the ones that change, and carry over the content that’s earning you visits. A faster, better-structured site usually improves rankings — but we handle the move carefully so nothing drops in between.
Most clients just message us — small changes are usually done the same day, as part of staying on after launch. If you’d rather edit text, prices or photos yourself, say so on the strategy call and we’ll build the site so you can, without a page builder.
Every project is quoted after the strategy call, once we know what the site has to do. The project form asks for a rough budget range so we can design to it from the start — and if a smaller site would serve you better than a bigger one, we’ll say so.
Start a project
Seven quick questions — about five minutes. We reply within one business day, personally.